Camera News
by Brad Soo on June 8 2011

Sony took the wraps off their latest Alpha digital SLR model with a unique semi-transparent mirror today.

Sony Alpha SLT-A35
(Entry-level digital SLR camera)

  • 16.2 effective megapixels (EXMOR APS-C CMOS sensor, 1.5X crop)
  • Sony Alpha mount (1.5X crop factor)
  • Translucent mirror technology (semi transparent mirror) allows fast and continuous autofocus, even in movie mode
  • 3 inch fixed LCD (921,000 pixels); electronic viewfinder (1.15 million pixels)
  • Conventional proprietary Sony hotshoe
    Camera has built-in wireless flash control
  • ISO speed range of 100 - 12800 (expandable to ISO 25600)
  • Full time live view; face and smile detection available
  • Sweep Panorama mode automatically creates panoramas as you pan the camera; panorama photos can be created in 2D or 3D
  • 5.5 FPS continuous shooting mode at full resolution (can be boosted to 7 FPS at 8.4 megapixel setting)
  • Full manual controls
  • Picture Effects menu allows you to apply effects to photos (ala Olympus Art Filters); including retro, high key, miniature and posterize effects
  • 1080p Full HD (1920 x 1080) movie mode at 30 FPS with stereo sound recording, continuous AF and dedicated start/stop button
    Movies recorded in AVCHD codec at 1080p, MPEG4 at lower settings
    Port available for stereo microphone input
  • Supports both SD/SDHC/SDXC and Memory Stick Duo memory cards
  • Uses a lithium-ion battery (NP-FH50)
  • Available in August for $600 (body only) or $700 (with 18-55 mm kit lens)

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