Camera News
by Brad Soo on July 22 2009

Olympus announced four new compact cameras today – the new Stylus 7010 is a compact super-zoom camera (it has a new 7X zoom lens and the camera fits in your pocket) while the three FE series cameras are budget cameras. The new ‘Magic Filters’ feature, first spotted on the new Stylus Tough 6010 from last week, is here again…

But the best thing of all is the fact that all of the new cameras today (except the low-end FE46) have new lenses. That’s right folks, no sign of the el-cheapo “36-108 mm f3.1-f5.9” lens here – so with the new lenses they have, I’m willing to give the new FE-series cameras another chance at proving themselves to be worthy picture taking devices (once I get my hands on them for review, of course).

olympus s7010

Olympus Stylus 7010
(Compact camera)

  • 12 effective megapixels
  • 28 – 196 mm (f3.0 – f5.9) 7X optical zoom lens
  • Sensor shift image stabilization
  • 2.7 inch LCD
  • NEW: Subject tracking (continuous autofocus) mode
  • NEW: Magic Filters (sounds like Art Filters from Olympus digital SLRs) with effects like Pop art, fisheye, sketch and pinhole
  • No manual controls
  • Intelligent Auto mode (camera picks a mode automatically), Beauty mode
  • VGA 30 FPS movie mode with sound
  • Takes xD Picture cards (and microSD cards via bundled adapter)
  • Uses a lithium-ion battery
  • Available in August for $200
  • Comes in your choice of grey or silver (huh? They look ALMOST the same)

olympus fe5020

Olympus FE5020
(Entry-level camera)

  • 12 effective megapixels
  • 24 – 120 mm (f3.3 – f5.8) 5X optical zoom lens
  • 2.7 inch LCD
  • Magic Filters: Pop art, fisheye, pinhole
  • No manual controls
  • Intelligent Auto mode (camera picks a mode automatically) and subject tracking
  • VGA 30 FPS movie mode with sound
  • Takes xD Picture cards (and microSD cards via bundled adapter)
  • Uses a lithium-ion battery
  • Available in August for $160
  • Comes in your choice of red, gray and blue

olympus fe4000

Olympus FE4000
(Entry-level camera)

  • 12 effective megapixels
  • 26 – 105 mm (f2.6 – f5.9) 4X optical zoom lens
  • 2.7 inch LCD
  • Magic Filters: Pop art, soft focus, pinhole
  • No manual controls
  • Intelligent Auto mode (camera picks a mode automatically) and subject tracking
  • VGA 30 FPS movie mode with sound
  • Takes xD Picture cards (and microSD cards via bundled adapter)
  • Uses a lithium-ion battery
  • Available in August for $150
  • Comes in your choice of white, gray and pink

olympus fe46

Olympus FE46
(Entry-level camera)

  • 12 effective megapixels
  • 36 – 180 mm (f3.5 – f5.6) 5X optical zoom lens
  • 2.7 inch LCD
  • Magic Filters: Pop art, soft focus, pinhole
  • No manual controls
  • Intelligent Auto mode (camera picks a mode automatically) and subject tracking
  • VGA 30 FPS movie mode with sound
  • Takes xD Picture cards (and microSD cards via bundled adapter)
  • Uses a lithium-ion battery
  • Available in September for $100
  • Comes in your choice of white, blue, black and pink

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