Camera News
by Brad Soo on July 22 2009

Fujifilm released a slew of new digital cameras today, including two new ‘EXR’ SuperCCD cameras and a new ‘Real 3D’ camera – details on the 3D camera are scarce, other than the fact that it can take 3D photos, 3D movies and play them back on its high-resolution screen (in 3D, no less), and I’ll only be posting details on Fujifilm’s 3D camera when there’s more in September. The thing I noticed about all of them is they all use SD/SDHC cards… and lack xD-Picture card compatibility. That now leaves Olympus as the only camera maker to use the proprietary xD-card format in some of their cameras (personally, I hope they abandon it completely). Alright, enough commentary, let’s get to the exciting stuff:

fuji s200

Fujifilm FinePix S200 EXR
(Ultra-zoom camera)

  • 12 effective megapixels
  • 31 – 436 mm (f2.8 – f5.3) 7X optical zoom lens
  • Sensor shift image stabilization
  • 2.7 inch LCD with electronic viewfinder
  • New “Pro” features: Pro Focus captures 2 to 3 shots to simulate the shallow DoF of SLRs for subject isolation (we’ll see how well that works) while Pro Low-light takes four shots and combines them into a single, low-noise shot
  • Resolution, dynamic range and high sensitivity EXR modes as seen in F200 EXR
  • Film Simulation includes three ‘film types’ (Velvia, Provia and Astia) for different image/color output
  • Full manual controls with hotshoe and RAW/RAW+JPEG image modes
  • VGA 30 FPS movie mode with sound
  • Takes SD/SDHC cards
  • Uses a lithium-ion battery
  • Available in August for $600

fuji f70

Fujifilm FinePix F70 EXR
(Compact super-zoom camera)

  • 10 effective megapixels
  • 27 – 270 mm (f3.3 – f5.6) 10X optical zoom lens
  • 2.7 inch LCD
  • Sensor shift image stabilization
  • New “Pro” features: Pro Focus captures 2 to 3 shots to simulate the shallow DoF of SLRs for subject isolation (we’ll see how well that works) while Pro Low-light takes four shots and combines them into a single, low-noise shot
  • Resolution, dynamic range and high sensitivity EXR modes as seen in F200 EXR
  • Film Simulation includes three ‘film types’ (Velvia, Provia and Astia) for different image/color output
  • Limited manual controls
  • VGA 30 FPS movie mode with sound
  • Takes SD/SDHC cards
  • Uses a lithium-ion battery
  • Available in August for $280

fuji z37

Fujifilm FinePix Z35 aka FinePix Z37
(Entry-level camera)

  • 10 effective megapixels
  • 35 – 105 mm (f3.7 – f4.2) 3X optical zoom lens
  • 2.7 inch LCD
  • No manual controls
  • Automatic scene mode selection
  • VGA 30 FPS movie mode with sound
  • Takes SD/SDHC Picture cards
  • Use a lithium-ion battery
  • Available in August for $150
  • Comes in your choice of purple, green and blue

fuji j38

Fujifilm FinePix J38
(Entry-level camera)

  • 12 effective megapixels
  • 32 – 96 mm (f2.9 – f5.2) 3X optical zoom lens
  • 2.7 inch LCD
  • No manual controls
  • Automatic scene mode selection
  • Panorama mode with automatic camera stitching
  • VGA 30 FPS movie mode with sound
  • Takes SD/SDHC Picture cards
  • Use a lithium-ion battery
  • Available in August for $130

fuji a170

Fujifilm FinePix A170/A220
(Budget cameras)

  • 10 effective megapixels (A170)/12 effective megapixels (A220)
  • 32 – 96 mm (f2.9 – f5.2) 3X optical zoom lens
  • 2.7 inch LCD
  • No manual controls
  • Panorama mode with automatic camera stitching
  • VGA 30 FPS movie mode with sound
  • Takes SD/SDHC Picture cards
  • Uses 2 AA batteries
  • Available now for $90 (A170)/$100 (A220)

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